Please Note: This is a product that will melt if left in warm temperatures. We advise that you select an appropriate shipping method and have someone available to take care of the product upon arrival. While we do our best to ensure safe delivery of your order (ice packs and insulated boxes), we cannot be held responsible for melted product.

William H. Luden (1859-1949) launched his fledgling candy business in 1879 and offered an extensive line, including cough drops, hard and soft candies, chocolates and marshmallow products. Unlike many confectioners during that time, Luden manufactured his own chocolate for his chocolate novelties and chocolate-coated candies. In 1936, he introduced the 5TH AVENUE candy bar, a milk chocolate bar with a crunchy peanut butter center. World War II forced Ludens to concentrate production efforts on Luden's menthol throat drops and 5TH AVENUE candy bars for military use. Immediately following the war, Luden's reverted to producing a full line of confectionery products including the famous Luden's menthol throat drops and 5TH AVENUE candy bar, as well as penny candy consisting of ladyfingers, pillowcases, mint patties, penny jujube novelties, penny hard candy, penny coconut novelties, cast marshmallow novelties, and a line of penny sugar-rolled jellies.